Bloomberg UTV, India’s premiere Business news channel is a strategic partnership between Bloomberg L.P., the global leader in business information, and the promoters (founders) of UTV, India’s leading integrated media and entertainment enterprise. With an enviable squad of Indian journalists, power of over 2500 professionals across the globe and a network of 145 bureaus, Bloomberg UTV is product of local news gathering, production and distribution expertise combined with the world class financial news capabilities and global reach. The channel’s positioned as an enabler that cuts out the terminology and presents the honest truth. It ushers in the investment culture to a whole new class of Indian growth aspirants that have somewhat been alienated with the erstwhile genre offering. Powered with thought leadership across markets, news and path breaking features, BloombergUTV aims to lead this attitudinal shift where the intimidating numbers will give way to usable knowledge and clarity…and aptly create a business news delivery format that’s Blunt. And Sharp.